By: Carina MacInnes We all have ways of testing opportunities that enter our lives. Some of us just dive right in based on feeling, others walk straight into what they know is right by a gut feeling or intuition. And…
By: Sean Priestley The entire concept of 6-σ (Six Sigma) is based on satisfying customers. Although the methodology is said to have been first proposed by Bill Smith of Motorola company (Wiki, 2006), statisticians have been aware of this concept…
By: Ramakrishnan Business Intelligence (BI) is the process of gathering information from the business. The gathered business information is transformed into knowledge using business intelligence. To run the business successfully one should have the comprehensive business knowledge and understanding of…
By: Michael Harris When forming a limited company the name of the company can be an important decision. Some people may choose the first name that they think of and others may select a ready made company for speed or…
By: Susan Friedmann Selecting a name for your new business is not easy. A name does more than identify your company. It tells customers who you are, what you do, and more than a little about how you do it.…
By: Dave Starner The beauty of ezine advertising is that it?s the most targeted form of advertising on the internet. If, for example, someone has subscribed to an ezine about fishing, then they are expressing a strong interest in fishing…
By: Andrew Hansen If you advertise with adwords you have probably realised that with recent changes to their system, the crowd at google have made it very difficult to maintain a profitable adwords campaign. This applies to those promoting other…
By: Jay Conners Customer Service Leads to Customer Loyalty All customers want and expect superior customer service, and it is all too important that we give it to them. Otherwise, our competition will. Your customer doesn’t want to be treated…
By: Kevin Sinclair One of the greatest thrills in business is acquiring a new customer. Many businesses are too caught up in the excitement of acquiring new customers that they do not spend enough time or money on unlocking the…
By: Lydia Ramsey “There’s not anybody who really cares about using voice messaging the way I envisioned it.” According to Gordon Matthews, the inventor of voice mail, he never anticipated that his automated message system would be used to confuse…